A Family Tradition
For over 60 years, Pension Flora has been a labor of love for our family. What started as a small guesthouse has grown into a beloved destination for travelers from around the world, all while maintaining the warm, personal touch that defines true South Tyrolean hospitality.
Our journey began in 1960, when Flora and Maria first opened the doors of Pension Flora. Since then, we've welcomed countless guests, each becoming a part of our extended family and the ongoing story of our hotel.